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The Global Light Beer Market size is projected to increase to a considerable value, with a CAGR of over 2%.
Light Beer: Introduction
Light beer is brew that has been fermented in a unique manner to diminish the overall liquor or caloric substance, and at times both.
Most light beers are fermented as pale lagers like Pilsner, a conventional Czech ale. Initially, these brews were intended to have a lower liquor content so that individuals could partake in a few without feeling inebriated. They were regularly intended for casual drinking.
Light brews have less calories than dark lager and have a lot lighter body and taste. Dark brews will more often than not be more tasty, with a heavier body and a especially higher liquor content
The worldwide market for light beer is driven by the changing shopper inclination towards drinks with lower liquor content, inferable from the expanding tendency of individuals towards health and wellness. As light beer has low heavy alcoholic and calorific worth, it permits individuals to restrict liquor and calorie admission, further assisting them with controlling the negative symptoms of inordinate beer consumption, like diarrhoea, weight-gain, and lost control of the senses, among others.
Likewise, the quick development of stores and hypermarkets and forte stores, especially in arising countries, is relied upon to additional support to the market development, as this would improve the accessibility of light beer, impelling the deals of the item.
The Global Light Beer Market size was $285,334 million in 2019, and is projected to increase to value of more $300 million by 2027, with a CAGR of over 2%.
Market segmentation: Analysis
The Global Light Beer Market is segmented by production, package, distribution channel, and region.
On the basis by production – Craft Brewery, Macro Brewery, and Micro Brewery.
According to the production segment, Craft Brewery accounted for maximum market share in 2019, attributable to the developing notoriety of craft beer among purchasers between the ages of 18 and 30.
On the basis by package – Metal can, glass, and PET Bottle.
According to the package segment, pet bottle leads the market with the largest market share in 2019, due to many players in the light beer market have started substituting from glass bottle to pet wrapping.
On the basis by distribution channel – Convenience stores, Hypermarkets and supermarkets, on- trade, and specialty stores.
According to the distribution channel, Hypermarkets and supermarkets segment hold the largest market share in the light beer market, owing to the accessibility of wide range of customer goods under a solitary roof.
On the basis by region – Middle east and Africa, North America, Latin America, Europe, and Asia-pacific.
According to the region segment, North America saw a critical development in the historic period attributable to the expanded prevalence of beer across different nations, particularly in the United States.
Major manufactures in the Global Light Beer Market are:
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