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October 21, 2021, New York, USA -
Global Prestige Natural and Organic Beauty Market
Beauty is commonly referred to as features of any objects or human being that makes them pleasurable to perceive like for example natural things such as colours of sunset or sunrise, flowers, trees etc. and in case of human being facial features such as eyes, glowing skin, hair, face-cut, etc. it can also be said that beauty is a quality or qualities that a person inherently possess.
In the modern lifestyle cosmetics have become the most indispensable part. People have become more conscious about the external beauty along with internal intellect. Additionally, men have also have set their foot in this industry moreover changing lifestyles is one of the reason which has given a boost to the market. Earlier the concept of beauty was simplicity and elegance, however, with the advancement in cosmetology it has changed the concept of beauty. Now-a-days, manufacturers have changed their product branding advertising tactics to accelerate the market by acquiring more clientele. Innovative methods like attractive packing and use of natural ingredients are being adopted that would appeal the customer. Today, certain companies tailor makes the products, an individual has to fill up a customary form with their specifications and subscribe the page. Cosmetics have become an integral part of today’s individual, specifically women prefer handy goods while travelling and easy to use products. Besides, naturally produced cosmetic product which does not have adverse effect on skin is a prevalent tactic of manufacturers.
Amidst the Covid crisis the Global Prestige Natural and Organic Beauty Market is analysed to have a super growth of $32.3 US Billion by 2027 and at CAGR of 8.3% which was earlier at $18.5 US Billion in the year 2020.
The US market is said to cross $5 US Billion and China world’s second largest economy to follow next with CAGR 12.6% in the forecasted period. Among other noteworthy countries Japan and Canadian market are forecasted to rise at 4.5% and 7.4% respectively.
Types of Prestige Natural and Organic Beauty products
Depending on the type of skin like for normal, dry, oily, and both oily and dry skin type, sensitive there are humongous variety of products available in market such as skin care creams, lotions, serums, face packs, cleansers and much more. Additionally, the products are segmented according to body part as Facial, Eye, Lip, Nail Products, where the highest share accounts for skin care products. This segment was estimated at $493 billion in 2017 and is forecasted to have a significant growth. Changing lifestyle and focus on attractiveness is major reason for the growth. It is predicted that women being the prominent consumer of the market to remain constant and furthermore incoming of male products adds boost to growth the market.
The beauty market is segmented on the basis of sales channels that include wholesale or distributor, hyper or supermarket, convenience stores, online market. Online market shares a major role in the growth on account of various discounts options and easy and convenient.
The market is further segmented based on end user. Today, beauty products are consumed by various age groups starting from youngsters to adolescent from youth or teenager to senior age group.
The market is also divided by packaging type such as compact cases, or Jars, pencils and sticks or tubes, sachets, dropper etc.
There is a wide range of key players in market some of them include
Arbonne International, LLC
Bare Escentuals Beuaty, Inc
The Procter & Gamble Company
ECCO BELLA Ltd
Oriflame Holding AG
Purity Cosmetics. Inc.
Paris BioCosmetiques Gmbh
Rejuva Minerals Inc
Benefit Cosmetics LLC
Johnson & Johnson
Laverana GmbH & Co. KG
Mary Kay Cosmetics
Shiseido Co., Ltd.
Purity Cosmetics Inc
Juice Beauty Inc
Alima Pure Inc
Tata’s Natural Alchemy
Beauty Counter Cosmetic Company
W3LL People LLC
Covid-19 Impact on market
Cosmetic producers shifted their preference to the on demand production of sanitisers, cleaning agents, and personal care products which were on high demand during the pandemic. Due to the outbreak, manufacturers focused on high advertisement of herbal skin care products to reach the masses. Inter country lockdowns impacted majorly the import and export of cosmetic products.
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